June 1, 2023
Permanent Rainbow Paint: Non-Performative Allyship All Year Long
Alex Varriccho spoke with Little Black Book about how businesses can keep their allyship alive and thriving 24/7/365. Read the interview on their site, or below. The start of June means warm weather, long days of sunlight, flowers [...]
May 19, 2023
Google Analytics 4 is Here!
The countdown is on. Starting on July 1, 2023, Google’s Universal Analytics properties will stop collecting new data about your website and those who visit it. If you’re not sure what this means for you and your website, we’ve [...]
May 2, 2023
The Exclusive on Inclusivity
I feel lucky that I work at UpHouse. I'm at a company that wants to make the world a more welcoming place for the people in it, and more than that, I feel seen, heard and respected—not only for [...]
April 14, 2023
Putting Our Pedals to the Metal for Cerebral Palsy Association of Manitoba
On Saturday, May 13, 2023, we're kicking it into high gear for the Cerebral Palsy Association of Manitoba's Annual Stationary Bike Race! The Cerebral Palsy Association of Manitoba is an independent non-profit organization dedicated to enriching the lives of [...]
March 28, 2023
Our Cannes Lions Wrap Up: 2022’s Winners
Presented annually since 1954, the Cannes Lions are an international creative awards show that focuses on the best in the advertising and communication industry. Luckily, Winnipeggers get to see the world’s most entertaining, inspirational, and humorous commercials on the [...]
March 8, 2023
Advice We Wish We Had: International Women’s Day
Getting started in a business that’s known for being a “boy’s club” can be hard, so in honour of International Women’s Day, the ladies of UpHouse were asked to provide the kind of advice they wished they’d gotten when [...]
February 22, 2023
On Wednesday, We Wore Pink (to Take a Stand Against Workplace Bullying!)
Just like The Plastics, on Wednesday, we wore pink. But unlike Regina George and her brigade of loyal followers, we’re not cool with bullying.February 22 was Pink Shirt Day, which began as a show of solidarity for victims of bullying, [...]
February 8, 2023
Two Sides of the Same Coin: The Difference Between Public Relations and Marketing
Have you ever asked yourself, "what is the difference between PR and marketing?" Well, you're in the right place. There are distinct differences between the two, but if you think about it, they're two sides of the same coin. [...]
January 20, 2023
Take A Look Inside CultureCon 2022 with Sade and Erica
This past October, we sent our marketing mavens, Sade Ogungbemi and Erica Urias, to CultureCon 2022 in New York City. Known as "The Ultimate Creative Homecoming," CultureCon touts itself as the fastest-growing conference for creatives and changemakers of colour [...]
January 9, 2023
New Year, New Look for Manitoba
It’s been tightly under wraps for months, but we can now reveal Manitoba’s refreshed tourism brand to the world! Travel Manitoba approached us with this dream assignment in February of last year — and [...]
January 1, 2023
The Meaning Behind the UpHouse Name (and the Path We Took to Find It)
When it comes time to select a name for your product or organization, the pressure can feel overwhelming. After all, first impressions are important, and your name will follow you for *hopefully* a very long time! It's not nearly [...]
November 30, 2022
It’s Good to be a “Gaygency”
We’re no ordinary full-service, Canadian marketing agency. We’re a gaygency. While we’ve made this word part of our everyday agency terminology, we haven’t really shared it with the world. But after five years of growth and a lot of [...]