Explore Our Minds
Delve down a rabbit hole of tips, tricks, insight and inspiration!
March 28, 2023
Our Cannes Lions Wrap Up: 2022’s Winners
Presented annually since 1954, the Cannes Lions are an international creative awards show that focuses on the best in the advertising and communication industry. Luckily, Winnipeggers get to see the world’s most entertaining, inspirational, and humorous commercials on the [...]
February 24, 2023
Creative Crush: Anthony and Andrew Sannie
While many creatives might specialize in one or two art forms, Anthony and Andrew Sannie are a pair of bona fide Renaissance Brothers, boasting an impressive list of artistic disciplines and projects. You may recognize them from The Lytics, [...]
February 22, 2023
On Wednesday, We Wore Pink (to Take a Stand Against Workplace Bullying!)
Just like The Plastics, on Wednesday, we wore pink. But unlike Regina George and her brigade of loyal followers, we’re not cool with bullying.February 22 was Pink Shirt Day, which began as a show of solidarity for victims of bullying, [...]
February 15, 2023
UpHouse Wins Three Anthem Awards for Purpose and Mission-Driven Work
This year, UpHouse was proud to be awarded three Anthem Awards, which celebrate purpose & mission-driven work from people, companies and organizations worldwide. Consent at Work, a collaborative project between Sexuality Education Resource Centre MB, MFL Occupational Health Centre [...]
February 8, 2023
Two Sides of the Same Coin: The Difference Between Public Relations and Marketing
Have you ever asked yourself, "what is the difference between PR and marketing?" Well, you're in the right place. There are distinct differences between the two, but if you think about it, they're two sides of the same coin. [...]
January 20, 2023
Take A Look Inside CultureCon 2022 with Sade and Erica
This past October, we sent our marketing mavens, Sade Ogungbemi and Erica Urias, to CultureCon 2022 in New York City. Known as "The Ultimate Creative Homecoming," CultureCon touts itself as the fastest-growing conference for creatives and changemakers of colour [...]
January 18, 2023
Case Study: Conveying Trust, Hope, and Safety for Winnipeg Children’s Access Agency
"Once every two hours, a child in Manitoba is exposed to a police-reported incident of intimate partner violence." These are the sobering findings of a study conducted by the Manitoba Advocate for Children and Youth. The damage done to [...]