Explore Our Minds

Delve down a rabbit hole of tips, tricks, insight and inspiration!

  • February 15, 2023

    UpHouse Wins Three Anthem Awards for Purpose and Mission-Driven Work

    This year, UpHouse was proud to be awarded three Anthem Awards, which celebrate purpose & mission-driven work from people, companies and organizations worldwide. Consent at Work, a collaborative project between Sexuality Education Resource Centre MB, MFL Occupational Health Centre [...]

  • February 8, 2023

    Two Sides of the Same Coin: The Difference Between Public Relations and Marketing

    Have you ever asked yourself, "what is the difference between PR and marketing?" Well, you're in the right place. There are distinct differences between the two, but if you think about it, they're two sides of the same coin. [...]

  • January 20, 2023

    Take A Look Inside CultureCon 2022 with Sade and Erica

    This past October, we sent our marketing mavens, Sade Ogungbemi and Erica Urias, to CultureCon 2022 in New York City. Known as "The Ultimate Creative Homecoming," CultureCon touts itself as the fastest-growing conference for creatives and changemakers of colour [...]

  • January 18, 2023

    Case Study: Conveying Trust, Hope, and Safety for Winnipeg Children’s Access Agency

    "Once every two hours, a child in Manitoba is exposed to a police-reported incident of intimate partner violence." These are the sobering findings of a study conducted by the Manitoba Advocate for Children and Youth. The damage done to [...]

  • January 9, 2023

    New Year, New Look for Manitoba

    It’s been tightly under wraps for months, but we can now reveal Manitoba’s refreshed tourism brand to the world!   Travel Manitoba approached us with this dream assignment in February of last year — and [...]

  • January 1, 2023

    The Meaning Behind the UpHouse Name (and the Path We Took to Find It)

    When it comes time to select a name for your product or organization, the pressure can feel overwhelming. After all, first impressions are important, and your name will follow you for *hopefully* a very long time! It's not nearly [...]

  • December 6, 2022

    Helping Winnipegers Find Their Way Back Downtown

    The public relations team has moved in – and we wasted no time putting our their skills to use! We kicked off the #BackDowntownWpg campaign last week with a media launch that saw the mayor make opening remarks along with [...]

  • November 30, 2022

    It’s Good to be a “Gaygency”

    We’re no ordinary full-service, Canadian marketing agency. We’re a gaygency. While we’ve made this word part of our everyday agency terminology, we haven’t really shared it with the world. But after five years of growth and a lot of [...]

  • November 29, 2022

    A Guide to Conscious Marketing Over the Holidays

    For many industries, the holidays are the busiest—and most profitable—time of year. A tidal wave of holiday advertising begins to swell in November, and for nearly two straight months, the media is saturated with visions of sugar plums. When [...]

  • November 7, 2022

    UpHouse Poised For More Growth, Buys Dooley PR

    Agency Has Quickly Become One Of Manitoba’s Largest And Best Winnipeg, November 7, 2022 – UpHouse announced today it has acquired Dooley PR, a deal that adds Manitoba’s premier public relations agency to a highly respected creative and branding [...]