Explore Our Minds
Delve down a rabbit hole of tips, tricks, insight and inspiration!
February 15, 2023
UpHouse Wins Three Anthem Awards for Purpose and Mission-Driven Work
This year, UpHouse was proud to be awarded three Anthem Awards, which celebrate purpose & mission-driven work from people, companies and organizations worldwide. Consent at Work, a collaborative project between Sexuality Education Resource Centre MB, MFL Occupational Health Centre [...]
February 8, 2023
Two Sides of the Same Coin: The Difference Between Public Relations and Marketing
Have you ever asked yourself, "what is the difference between PR and marketing?" Well, you're in the right place. There are distinct differences between the two, but if you think about it, they're two sides of the same coin. [...]
January 20, 2023
Take A Look Inside CultureCon 2022 with Sade and Erica
This past October, we sent our marketing mavens, Sade Ogungbemi and Erica Urias, to CultureCon 2022 in New York City. Known as "The Ultimate Creative Homecoming," CultureCon touts itself as the fastest-growing conference for creatives and changemakers of colour [...]
January 18, 2023
Case Study: Conveying Trust, Hope, and Safety for Winnipeg Children’s Access Agency
"Once every two hours, a child in Manitoba is exposed to a police-reported incident of intimate partner violence." These are the sobering findings of a study conducted by the Manitoba Advocate for Children and Youth. The damage done to [...]
January 1, 2023
The Meaning Behind the UpHouse Name (and the Path We Took to Find It)
When it comes time to select a name for your product or organization, the pressure can feel overwhelming. After all, first impressions are important, and your name will follow you for *hopefully* a very long time! It's not nearly [...]
December 6, 2022
Helping Winnipegers Find Their Way Back Downtown
The public relations team has moved in – and we wasted no time putting our their skills to use! We kicked off the #BackDowntownWpg campaign last week with a media launch that saw the mayor make opening remarks along with [...]
November 29, 2022
A Guide to Conscious Marketing Over the Holidays
For many industries, the holidays are the busiest—and most profitable—time of year. A tidal wave of holiday advertising begins to swell in November, and for nearly two straight months, the media is saturated with visions of sugar plums. When [...]
November 7, 2022
UpHouse Poised For More Growth, Buys Dooley PR
Agency Has Quickly Become One Of Manitoba’s Largest And Best Winnipeg, November 7, 2022 – UpHouse announced today it has acquired Dooley PR, a deal that adds Manitoba’s premier public relations agency to a highly respected creative and branding [...]