• October 28, 2022

    5 Books You Should Have on Your Shelf as a PR & Marketing Professional

    Writing is important in marketing and public relations. Good writing is imperative and is a skill that has to be honed. How? Reading.

  • October 20, 2022

    Blockbusted – Staying Relevant

    What was relevant today is obsolete tomorrow. Technology and customers' expectations also change rapidly. The video rental store once reigned supreme. What happened?

  • October 12, 2022

    How To Follow Up on Your Media Pitch

    Once you’ve sent your pitch, what’s the most effective way to follow up? Taking it even further, when is the most effective time to follow up on it?

  • October 4, 2022

    Let’s Talk Public Relations in Agriculture

    In the heart of the Canadian Prairies, we know the importance of agriculture - the world runs on it and we live in it.

  • September 23, 2022

    How Do You Build an Influencer Campaign?

    We’re highlighting the first steps you should take when building your first influencer campaign. Check it out.

  • September 16, 2022

    How Audience Development And Data Analytics Can Help Your Brand Grow

    When building a brand, companies need to know what draws an audience to them and how they can use their audience to help build their brand.

  • September 9, 2022

    How To Write A Mission Statement

    Every business has a purpose—a mission that it hopes to complete through the work it does. But not every business articulates what that purpose is.

  • September 2, 2022

    So You Want To Use Influencer Marketing to Help Your Business?

    If you have an account on Instagram, TikTok, or any other social media platform, you’ve likely seen influencers at work.

  • August 26, 2022

    A Look At Consumer Versus Trade Audiences

    Every audience is different. What works for one won’t necessarily work for another. Consumer versus trade media is an example of this.

  • August 19, 2022

    Branding Vs. Marketing: What’s the Difference?

    To a team of communications and marketing professionals, branding and marketing mean different things.

  • August 12, 2022

    Why Does Marketing Seem Hard These Days?

    It’s not just you. Marketing has gotten harder. You can’t get it all done with one person - teamwork makes the (marketing) dream work.

  • August 5, 2022

    Dooley PR and Marketing Launches Pedal Pub Winnipeg Into High Gear

    When Pedal Pub Winnipeg approached us to help with their official launch in June we couldn’t wait to get started.