Think back to how you felt when the pandemic started shutting down your city, your province or state, your country and then the world. People were scared and millions were being thrust into unfamiliar, isolating situations. Businesses and other organizations [...]

In the face of so much change and uncertainty, it can be hard to tap into the fun and creativity that we used to take for granted. These unprecedented times call for some precedented tips, which Alex had a [...]

Staying in one place for at least two months has meant different things to everyone. But despite the disruption to their lives and their static location, artists still got busy creating. Some are making works that respond directly to [...]

In marketing, the most effective way to create distance from your competition is to set your sights on a “competitor” in a completely different industry. The goal here is to find a new source of inspiration and a new [...]

The United Way GenNext Summit is an annual, one-day development and networking conference organized by the United Way. Held in cities across the country, the GenNext Summit is an opportunity for Canada’s next generation of leaders to gather, listen, [...]

This week’s Creative Crush has done what many of us wish we could do (read: just go for it!). She’s turned her pop culture obsession into a business. Margaret Kalejta is the CEO, designer, production manager, and assistant at [...]

When we first saw the cover of the New York Times celebrating 50 Years of Pride a few months ago, we just had to do some digging to find out who was behind it. Turns out, the artist who [...]

Kensington Homes has been in Winnipeg since 1972. They have an established brand with a reputation for caring about homeowners. One of their strongest marketing assets is positive word-of-mouth—a good referral is important in any industry, but is especially [...]

The general public often has pre-conceived notions about insurance companies. That view is one that is highly corporate and inflexible. Ask the average person their thoughts on the insurance industry in general and the answer is frequently a recount of a frustrating previous experience.    Johnston Group, however, is a different kind of insurance [...]

The Canadian Kinesiology Alliance (CKA) is a non-profit corporation that advocates and promotes the advancement of the profession of kinesiology in Canada. It is the unifying voice for kinesiology in Canada and represents nine provincial kinesiology associations and over 4,000 affiliated Kinesiologists. [...]

Friend to UpHouse, Laura Kloepfer, has held many job titles in the past — varying from Social Media Specialist to Graphic Designer and Art Director. Now a freelance Creative Strategist, Laura is mainly focused on helping businesses nail their [...]

A few months ago, Lindsay Arakawa left her job as Senior Creative Social Strategist at Refinery29 to move to Japan. During her time at Refinery29, she helped the media company build a distinctive narrative on social by establishing a [...]

If you live in Winnipeg, you’ve definitely seen the Beeproject Apiaries honey jars at your favorite coffee shop. What started as an experiment has now turned into a community-based business that combines urban beekeeping, education, and community engagement. Chris [...]

On St. Valentine’s Day’s hangover, it’s refreshing to take a scroll through Abbie Paulhus’ Instagram which celebrates self-love and self-appreciation. On top of some pop culture inspo, her work is both frank and light-hearted – a sweet mixture of honesty [...]

Since it launched in 2010, Instagram has gone from being a photo-sharing app with a focus on vintage filters to one of the most powerful marketing channels. Instagram is now an essential part of many businesses’ marketing strategies.   [...]