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May 29, 2020
Catching Up with Two Creative Crushes
Staying in one place for at least two months has meant different things to everyone. But despite the disruption to their lives and their static location, artists still got busy creating. Some are making works that respond directly to [...]
May 9, 2019
Meet the Marketer: Lindsay Arakawa
A few months ago, Lindsay Arakawa left her job as Senior Creative Social Strategist at Refinery29 to move to Japan. During her time at Refinery29, she helped the media company build a distinctive narrative on social by establishing a [...]
March 14, 2019
Creative Crush: Pandr Design Co.
Pandr Design Co. is a team of boss ladies based in Southern California. Roxy and Phoebe, the co-founders and owners of Pandr Design Co., are on a mission to crush the stereotype of the starving artist through bold and [...]
January 22, 2019
Locked Out of Life Campaign Makes the Shortlist for a National Advertising Award
Last week, Strategy Magazine announced the nominations for the Public Service category of its AToMiC Awards. We were thrilled to see that our Locked Out of Life campaign for the Cerebral Palsy Association of Manitoba and Public Interest Law Centre [...]
November 29, 2018
Listen to the New Blood
When you are looking for new answers into new questions, it is knowledge itself that blocks purpose. It is knowledge that creates real ignorance, just as wealth creates poverty. Knowledge creates real ignorance. Every time a new discovery is [...]
October 31, 2018
How to Create Distance from Your Responsibilities
Most of the people reading this blog will have active execution ceilings as well as active innovation ceilings. You’ve likely got someone outside your office door telling you that you need to be more creative, that you’ve got to [...]
October 2, 2018
Study: Rooting a Campaign in Reality
How do you increase public awareness of a cause in an impactful and momentous way, when the budget is limited and the outcome will directly impact a group of people’s quality of life? That was the mission set [...]
August 20, 2018
Meet the Marketer: Jason Syvixay
Everyone’s favourite future mayor of Winnipeg made the move to Edmonton this year to pursue a passion in city planning after years of championing successful grassroots marketing initiatives through the Downtown Winnipeg BIZ. Most recently, Jason Syvixay, often [...]