Video Production

Strategic Video Production for Brands, Campaigns & Communities

If you can imagine it, we can create it. Our job is to understand what you want to achieve, then develop video content that captures the attention of the people who matter most. UpHouse is a full-service video production partner for brands, non-profits and public-sector organizations that need storytelling that’s clear, engaging and purposeful.

Our in-house team includes writers, directors, producers, animators and editors who develop award-winning work across many video styles. We also collaborate with external talent when a project calls for something special.

Whether you need a brand film, a campaign explainer, a series of social cutdowns or animated assets, we take your idea from concept to a final, polished video.

Full-Service Video Production, From Concept to Delivery

We’ve managed every level of production — from simple one-day shoots to multi-location, multi-video series. Our process is built to help organizations turn strategy into stories that audiences understand and remember.

Here is how we bring your vision to the screen:

A behind-the-scenes photo of Matt and Brenlee filming a video while sitting on a couch. Dean is behind the camera adjusting camera settings.

Creative Development: Shaping the Story and Style

We start by getting to know your brand, your goals and your campaign strategy. Once we understand what success looks like, we develop the central idea and identify the best approach — scripted, unscripted, animated or live action. From there, we refine the story structure, scripts, visual direction and storyboards.

This stage gives your video clarity, emotional direction and a strong strategic backbone.

Pre-Production

We handle all the preparations leading up to shoot day, including scheduling and location scouting, equipment rentals, shot list creation, casting, props and wardrobe sourcing and more. Anything your team needs before we get the cameras rolling, we’re here to organize. Whether we’re shooting both horizontally and vertically for multiple platforms, hiring photographers to work alongside the video crew, or anything in between, we can make it happen.

Production

We’ll assemble the ideal crew for your specific project and capture all the footage you need. This process includes directing talent and crew, day-of coordination, and in some cases, capturing behind-the-scenes content. Plus, we make it a whole lot of fun for everyone involved.

Post-Production

Once we’ve captured footage, our team of editors will craft a video (or series of videos) that tells the most compelling story for your audience. We keep you looped in every step of the way. First, we’ll create a rough cut for your review, where we assemble the proposed footage, music and audio. Then, with your feedback to guide us, we’ll finalize the clips, colours and audio.

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Campaign Management: Extending the Life of Your Video

After your video goes live, we can support execution through paid promotion, social distribution and campaign management. Our broader team steps in to help ensure your investment reaches the right people in the right places.

We help maximize performance with targeted distribution, supporting creative and platform-specific adaptations.

Interested in learning more about our Video Production services?

Let’s get in touch!

Call us: 431-478-1473 
Send us an email: info@uphouseinc.com
Schedule a low-pressure, no-obligation meeting with us.

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