When we think about accessible design, we often think of physical spaces like wheelchair ramps, elevators, larger bathroom stalls, and reserved parking spaces. Unfortunately, so much of our world is still largely inaccessible for people with disabilities, which leaves many [...]

Little Brown Jug is a local client we always love working with because we share so many values. We’re both queer-led organizations that care about inclusivity, accessibility and doing things with heart. You might remember our Queer Beer campaign and [...]

America's next top models look very different from the supermodels of the 90s, and we've got to admit, we love to see it! An industry which was once considered anything but inclusive is suddenly looking much more reflective of [...]

Influencer is a major buzzword that tends to generate a lot of eyerolls, but the power of influencer marketing is highly underestimated! There seems to be a stigma towards influencer marketing—the notion that it’s shallow product placement peddled by [...]

Trees Winnipeg is a non-profit dedicated to promoting action and awareness in addressing Winnipeg’s ongoing tree decline in urban areas. Since 2016, the city has lost over 33,000 trees due to Dutch Elm disease and their project, Million Tree [...]

While all marketers want to be the ones to conceive the next most creative and compelling marketing campaign, we never truly know what will move the needle until we make that bold move and step out of our comfort [...]

‘Tis the season for year-end recaps, so let me know if any of this sounds familiar.  It’s a New Year, and You’re Glad to Leave 2021 Behind Maybe you’re looking to give up doomscrolling and start fresh with some [...]

1. Keep it simple. The best brand videos revolve around a simple question. Focus on what the audience wants to know, what they’re asking about. In this case, we wanted to explore what “disability” is today — the idea [...]

Rebranding an organization, complete with brainstorming a new name, is a big deal. The need and desire for a company to rebrand often comes after several years of discussions on the pros and cons of taking this step. And, what [...]

Understanding the Challenge In an effort to explain the open education resources (OER) concept and its benefits to both educators and students, Campus Manitoba aimed to produce a series of videos for Open Access Week in [...]

Hitchweb is a Canadian online retailer specializing in high-quality vehicle parts and accessories, including hitches, roof racks, cargo carriers and camper supplies—the things every outdoor enthusiast needs to embrace the road wherever it may take them. Currently, their strongest marketing [...]

From humble beginnings, Delta 9 was launched in 2013 by a father and son team. All they had were a few types of cannabis seeds, a handful of cannabis clones, a small nursery and a couple of grow rooms in [...]