July 4, 2022
We Have a Type: The Fascinating History of Typography in Branding
Typography is powerful. It’s a key element of brand design, and it conveys so much information—not just through the words themselves, but through style and expression. Language evolves with culture, and typography is a means of expressing our language. [...]
November 17, 2020
How to Develop a Premium Brand Design
A number of answers come to mind when we consider the factors that make a brand premium. The most common, and quickest, answer is ‘higher price’ but a little soul searching discovers that the truest answer is more along [...]