"Once every two hours, a child in Manitoba is exposed to a police-reported incident of intimate partner violence." These are the sobering findings of a study conducted by the Manitoba Advocate for Children and Youth. The damage done to [...]

When it comes time to select a name for your product or organization, the pressure can feel overwhelming. After all, first impressions are important, and your name will follow you for *hopefully* a very long time! It's not nearly [...]

Brand refreshes dramatically impact how consumers and prospective employees view your organization. It can generate newfound interest, add contemporary flair, and help you stand out from competitors. That being said, a total brand makeover can be a daunting and [...]

When we think about accessible design, we often think of physical spaces like wheelchair ramps, elevators, larger bathroom stalls, and reserved parking spaces. Unfortunately, so much of our world is still largely inaccessible for people with disabilities, which leaves many [...]

Getting to shape a brand from the very beginning of its story is the best kind of work, but when that brand has the potential for meaningful community impact, it's even more gratifying.This past year, the Government of Manitoba partnered [...]

Typography is powerful. It’s a key element of brand design, and it conveys so much information—not just through the words themselves, but through style and expression. Language evolves with culture, and typography is a means of expressing our language. [...]

The Society for Manitobans with Disabilities (SMD) has been offering support programs and services for people living with disabilities since 1950. Originally called the Society for Crippled Children, the organization rebranded in 1985, reflecting a then-contemporary image for persons [...]

1. Keep it simple. The best brand videos revolve around a simple question. Focus on what the audience wants to know, what they’re asking about. In this case, we wanted to explore what “disability” is today — the idea [...]

Legacy Bowes Group began in 1984 and quickly grew into one of Winnipeg’s leading organizational consulting firms, offering career management, executive coaching, human resources advice, leadership training and an executive search practice. Recently, the firm was acquired by TIPI [...]

Hitchweb is a Canadian online retailer specializing in high-quality vehicle parts and accessories, including hitches, roof racks, cargo carriers and camper supplies—the things every outdoor enthusiast needs to embrace the road wherever it may take them. Currently, their strongest marketing [...]