Confidential, Customized Media Training in Small Groups
Looking for more tangible training? Our team has taught hundreds of executives and boards of directors over the years. We’ve prepared them for everything from softball profile pieces to coroners’ inquests and we’ve stood shoulder to shoulder with clients during exceedingly difficult crises too, and we’ve learned from each of those battles.
We offer completely confidential training sessions and take the time in advance to prepare realistic interview scenarios that are specific to the work your company does. We can train you one on one or in small groups where a C-Suite team works together to help each other hone their talking points.
Here are a few of the things we focus on during our executive media training sessions:
- Simulated interviews based on customized scenarios. We work with your teams to develop realistic scenarios which help you practice in as close to a real-world situation as possible.
- Developing soundbites that are short, clear and memorable.
- How to handle hostile questions.
- How to avoid being taken out of context (hint: it’s almost always your own fault).
We also spend time examining what reporters and media outlets are looking for. Once you understand how editorial decisions are made and how newsrooms decide what’s news, you are much better equipped to deliver interviews that fit their needs as well as your own desire to get a specific message out.
Give us a call and try our training for your camera-shy CEO. We know from experience that just about everyone who takes our training ends up feeling a lot more confident about handling interviews.
Oh, and the happy byproduct is that your public speaking skills get a level up too.