October 28, 2022
Writing is important in marketing and public relations. Good writing is imperative and is a skill that has to be honed. How? Reading.
October 20, 2022
What was relevant today is obsolete tomorrow. Technology and customers' expectations also change rapidly. The video rental store once reigned supreme. What happened?
October 12, 2022
Once you’ve sent your pitch, what’s the most effective way to follow up? Taking it even further, when is the most effective time to follow up on it?
October 4, 2022
In the heart of the Canadian Prairies, we know the importance of agriculture - the world runs on it and we live in it.
September 23, 2022
We’re highlighting the first steps you should take when building your first influencer campaign. Check it out.
September 16, 2022
When building a brand, companies need to know what draws an audience to them and how they can use their audience to help build their brand.
September 9, 2022
Every business has a purpose—a mission that it hopes to complete through the work it does. But not every business articulates what that purpose is.
September 2, 2022
If you have an account on Instagram, TikTok, or any other social media platform, you’ve likely seen influencers at work.
August 26, 2022
Every audience is different. What works for one won’t necessarily work for another. Consumer versus trade media is an example of this.
August 19, 2022
To a team of communications and marketing professionals, branding and marketing mean different things.
August 12, 2022
It’s not just you. Marketing has gotten harder. You can’t get it all done with one person - teamwork makes the (marketing) dream work.
August 5, 2022
When Pedal Pub Winnipeg approached us to help with their official launch in June we couldn’t wait to get started.