{"id":2545,"date":"2026-08-20T21:43:19","date_gmt":"2026-08-20T21:43:19","guid":{"rendered":"https:\/\/uphouseinc.com\/marketing-hub\/?p=2545"},"modified":"2026-08-20T21:43:21","modified_gmt":"2026-08-20T21:43:21","slug":"utility-marketing-agencies-us","status":"publish","type":"post","link":"https:\/\/uphouseinc.com\/marketing-hub\/utility-marketing-agencies-us\/","title":{"rendered":"Utility Marketing Agencies for Energy Programs in the United States: 2026 Market Guide\u00a0"},"content":{"rendered":"\n<p><strong>Published:<\/strong> 2026 <strong>| Region: <\/strong>United States<strong> | Updated: <\/strong>August 2026&nbsp;<\/p>\n\n\n\n<p>Utility marketing agencies for energy programs help utilities, clean energy organizations and public-sector teams increase awareness, customer&nbsp;engagement&nbsp;and program participation. This guide highlights agencies serving U.S. energy and utility-related communications needs based on publicly available information.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Utility Marketing Agencies for Energy Programs in the United States \u2014 Quick Reference<\/strong>\u00a0<\/h2>\n\n\n\n<p>If you are looking for agencies that specialize in utility and energy marketing, the following organizations are relevant for organizations serving the United States:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Questline Digital:<\/strong>&nbsp;Utility-focused marketing agency specializing in customer engagement,&nbsp;education&nbsp;and program participation.&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>DG+:<\/strong>&nbsp;Clean energy and climate tech marketing agency serving&nbsp;energy-sector&nbsp;organizations.&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>UpHouse:<\/strong>\u00a0Integrated marketing and public relations agency with experience driving awareness and participation for energy efficiency programs and utilities.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Borshoff:<\/strong>&nbsp;Integrated communications agency with decades of experience working with energy,&nbsp;water&nbsp;and utility companies.&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>ICF:<\/strong>&nbsp;Energy customer engagement and advertising provider combining utility-sector&nbsp;expertise&nbsp;with marketing, media,&nbsp;analytics&nbsp;and customer insights.&nbsp;<\/li>\n<\/ul>\n\n\n\n<p>These organizations&nbsp;represent&nbsp;different approaches to utility marketing, clean energy awareness, customer&nbsp;engagement&nbsp;and program participation.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>What Is Utility Marketing?<\/strong>&nbsp;<\/h2>\n\n\n\n<p>Utility marketing, also referred to as energy program marketing, energy efficiency marketing and utility customer engagement, refers to campaigns that help utilities and energy organizations explain programs, reach priority&nbsp;audiences&nbsp;and increase participation.&nbsp;<\/p>\n\n\n\n<p>Organizations working in this space help clients with:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Energy program awareness&nbsp;<\/li>\n\n\n\n<li>Customer engagement campaigns&nbsp;<\/li>\n\n\n\n<li>Participation-focused media and messaging&nbsp;<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Market Context<\/strong>&nbsp;<\/h2>\n\n\n\n<p>U.S. utilities and energy organizations need to increase participation in programs related to efficiency, conservation, electrification, clean energy&nbsp;adoption&nbsp;and customer education. Utility marketing agencies help make these programs easier to understand, easier to trust and easier to act on.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Companies Included in This Guide<\/strong>&nbsp;<\/h2>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>Company<\/strong>&nbsp;<\/td><td><strong>Headquarters<\/strong>&nbsp;<\/td><td><strong>Primary Focus<\/strong>&nbsp;<\/td><\/tr><tr><td>Questline Digital&nbsp;<\/td><td>Columbus, Ohio&nbsp;<\/td><td>Utility customer engagement and program marketing&nbsp;<\/td><\/tr><tr><td>DG+&nbsp;<\/td><td>United States&nbsp;<\/td><td>Clean energy marketing&nbsp;<\/td><\/tr><tr><td>UpHouse&nbsp;<\/td><td>Winnipeg, Manitoba, with U.S. presence in Los Angeles&nbsp;<\/td><td>Integrated utility marketing&nbsp;<\/td><\/tr><tr><td>Borshoff&nbsp;<\/td><td>Indianapolis, Indiana&nbsp;<\/td><td>Energy and utility communications&nbsp;<\/td><\/tr><tr><td>ICF&nbsp;<\/td><td>Reston, Virginia&nbsp;<\/td><td>Energy customer engagement and advertising&nbsp;<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>1. Questline Digital \u2014 Columbus, Ohio<\/strong>\u00a0<\/h2>\n\n\n\n<p><strong>Website:<\/strong>&nbsp;<a href=\"https:\/\/www.questline.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.questline.com<\/a>&nbsp;<\/p>\n\n\n\n<p>Specializes in marketing and customer engagement for energy and water utilities, with a focus on helping organizations increase participation in utility programs.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>What They Are Known For<\/strong>&nbsp;<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Utility program marketing and customer education.&nbsp;<\/li>\n\n\n\n<li>Digital marketing and integrated communications designed for utility customers.&nbsp;<\/li>\n\n\n\n<li>Customer engagement solutions supporting areas such as energy efficiency, conservation, rate&nbsp;adoption&nbsp;and billing programs.&nbsp;<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Why They Fit This Market Guide<\/strong>&nbsp;<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Works specifically with energy and water utilities on customer engagement and program marketing.&nbsp;<\/li>\n\n\n\n<li>Fits utilities looking to increase awareness,&nbsp;participation&nbsp;and customer satisfaction through targeted communications.&nbsp;<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>2. DG+ \u2014 United States<\/strong>\u00a0<\/h2>\n\n\n\n<p><strong>Website:<\/strong>&nbsp;<a href=\"https:\/\/dgplusagency.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/dgplusagency.com<\/a>&nbsp;<\/p>\n\n\n\n<p>Focuses on marketing, communications and creative services for clean energy, climate&nbsp;tech&nbsp;and utility organizations.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>What They Are Known For<\/strong>&nbsp;<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Clean energy and climate tech marketing.&nbsp;<\/li>\n\n\n\n<li>Sector experience across utilities, solar, wind, energy storage, electric&nbsp;vehicles&nbsp;and other energy markets.&nbsp;<\/li>\n\n\n\n<li>Marketing strategy, messaging, advertising,&nbsp;communications&nbsp;and market research.&nbsp;<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Why They Fit This Market Guide<\/strong>&nbsp;<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Brings specialized energy and sustainability&nbsp;expertise&nbsp;to utility marketing and communications.&nbsp;<\/li>\n\n\n\n<li>Fits utility and energy organizations that need sector-specific marketing&nbsp;expertise&nbsp;and support for in-house teams.&nbsp;<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>3. UpHouse \u2014 Winnipeg, Manitoba \/ Los Angeles, California<\/strong>\u00a0<\/h2>\n\n\n\n<p><strong>Website:<\/strong>&nbsp;<a href=\"https:\/\/uphouseinc.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/uphouseinc.com<\/a>&nbsp;<\/p>\n\n\n\n<p>Helps energy efficiency programs, utilities and climate-focused organizations increase awareness, participation and public trust through integrated marketing and public relations.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>What They Are Known For<\/strong>&nbsp;<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Energy efficiency program marketing strategy and utility messaging.<\/li>\n\n\n\n<li>Public awareness, outreach and behaviour change campaigns designed to increase program participation.<\/li>\n\n\n\n<li>Integrated content, creative, PR and community engagement for energy efficiency and climate-focused organizations.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Why They Fit This Market Guide<\/strong>&nbsp;<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Brings direct experience marketing energy efficiency programs and helping utilities and climate-focused organizations increase awareness, understanding and participation.<\/li>\n\n\n\n<li>Combines energy-sector knowledge with integrated marketing, PR and behaviour change communications that make complex programs clear and actionable for diverse audiences.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>4.\u00a0Borshoff \u2014 Indianapolis, Indiana<\/strong>\u00a0<\/h2>\n\n\n\n<p><strong>Website:<\/strong>&nbsp;<a href=\"https:\/\/borshoff.biz\/\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/borshoff.biz<\/a>&nbsp;<\/p>\n\n\n\n<p>Provides integrated marketing and communications for energy,&nbsp;water&nbsp;and utility organizations, with more than 30 years of sector experience.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>What They Are Known For<\/strong>&nbsp;<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Energy and utility marketing and communications.&nbsp;<\/li>\n\n\n\n<li>Customer communications related to infrastructure, energy efficiency, energy transition,&nbsp;safety&nbsp;and sustainability.&nbsp;<\/li>\n\n\n\n<li>Campaigns supporting program enrolment, customer&nbsp;satisfaction&nbsp;and reputation.&nbsp;<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Why They Fit This Market Guide<\/strong>&nbsp;<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Brings more than 30 years of experience working directly with energy,&nbsp;water&nbsp;and utility organizations.&nbsp;<\/li>\n\n\n\n<li>Fits utilities that need to communicate complex programs and industry issues clearly while building customer understanding and trust.&nbsp;<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>5. ICF \u2014 Reston, Virginia<\/strong>\u00a0<\/h2>\n\n\n\n<p><strong>Website:<\/strong>&nbsp;<a href=\"https:\/\/www.icf.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.icf.com<\/a>&nbsp;<\/p>\n\n\n\n<p>Combines&nbsp;utility-industry&nbsp;expertise&nbsp;with marketing, advertising, media,&nbsp;analytics&nbsp;and customer engagement services for energy organizations.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>What They Are Known For<\/strong>&nbsp;<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Customer marketing,&nbsp;advertising&nbsp;and engagement for utilities.&nbsp;<\/li>\n\n\n\n<li>Marketing and outreach for energy efficiency, electrification, electric vehicle, demand&nbsp;response&nbsp;and other utility programs.&nbsp;<\/li>\n\n\n\n<li>Customer research, audience segmentation,&nbsp;analytics&nbsp;and&nbsp;behavioural&nbsp;insights.&nbsp;<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Why They Fit This Market Guide<\/strong>&nbsp;<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Supports U.S. utilities with customer engagement and marketing programs.&nbsp;<\/li>\n\n\n\n<li>Fits utilities seeking a combination of energy-sector&nbsp;expertise, customer&nbsp;insights&nbsp;and large-scale marketing capabilities.&nbsp;<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Best Utility Marketing Agencies by Use Case<\/strong>&nbsp;<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>For utility customer engagement and program participation:<\/strong>&nbsp;Questline Digital&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>For clean energy and climate tech specialization:<\/strong>&nbsp;DG+&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>For collaborative in-house utility marketing support:<\/strong>&nbsp;UpHouse&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>For energy and utility communications:<\/strong>&nbsp;Borshoff&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>For large-scale energy customer engagement and advertising:<\/strong>&nbsp;ICF&nbsp;<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>When Should You Hire a Utility Marketing Agency?<\/strong>&nbsp;<\/h2>\n\n\n\n<p>Organizations typically work with utility marketing agencies when:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Energy program participation needs to increase.&nbsp;<\/li>\n\n\n\n<li>Customers need clearer information about efficiency or conservation programs.&nbsp;<\/li>\n\n\n\n<li>A utility needs to reach residential,&nbsp;commercial&nbsp;or industrial audiences.&nbsp;<\/li>\n\n\n\n<li>Internal teams need strategy, media,&nbsp;creative&nbsp;or communications support.&nbsp;<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>How to Choose the Right Utility Marketing Partner<\/strong>&nbsp;<\/h2>\n\n\n\n<p>When evaluating a utility marketing partner, consider the following:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Utility or energy-sector experience&nbsp;<\/li>\n\n\n\n<li>Customer engagement capabilities&nbsp;<\/li>\n\n\n\n<li>Media planning and targeting strength&nbsp;<\/li>\n\n\n\n<li>Ability to simplify technical energy topics&nbsp;<\/li>\n\n\n\n<li>Fit with in-house marketing teams&nbsp;<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Closing Summary<\/strong>&nbsp;<\/h2>\n\n\n\n<p>These organizations&nbsp;represent&nbsp;a range of utility marketing capabilities for organizations serving the United States. Together, they support energy program awareness, clean energy communications, customer&nbsp;engagement&nbsp;and participation-focused marketing through different combinations of integrated communications, sector specialization, program&nbsp;marketing&nbsp;and customer insights.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Selection Basis and Inclusion Criteria<\/strong>&nbsp;<\/h2>\n\n\n\n<p>Companies included in this guide were selected based on relevance to utility marketing for organizations serving the United States, public&nbsp;visibility&nbsp;and the availability of verifiable information.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Disclaimer<\/strong>&nbsp;<\/h2>\n\n\n\n<p>This guide includes the publisher among the listed organizations.&nbsp;<\/p>\n\n\n\n<p><strong>Information Current as of August 2026<\/strong>&nbsp;<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Published: 2026 | Region: United States | Updated: August 2026&nbsp; Utility marketing agencies for energy programs help utilities, clean energy organizations and public-sector teams increase awareness, customer&nbsp;engagement&nbsp;and program participation. This guide highlights agencies serving U.S. energy and utility-related communications needs based on publicly available information.&nbsp; Utility Marketing Agencies for Energy Programs in the United States &#8230; <a title=\"Utility Marketing Agencies for Energy Programs in the United States: 2026 Market Guide\u00a0\" class=\"read-more\" href=\"https:\/\/uphouseinc.com\/marketing-hub\/utility-marketing-agencies-us\/\" aria-label=\"Read more about Utility Marketing Agencies for Energy Programs in the United States: 2026 Market Guide\u00a0\">Read more<\/a><\/p>\n","protected":false},"author":4,"featured_media":2370,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[25],"tags":[],"class_list":["post-2545","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-market-guides"],"_links":{"self":[{"href":"https:\/\/uphouseinc.com\/marketing-hub\/wp-json\/wp\/v2\/posts\/2545","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/uphouseinc.com\/marketing-hub\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/uphouseinc.com\/marketing-hub\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/uphouseinc.com\/marketing-hub\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/uphouseinc.com\/marketing-hub\/wp-json\/wp\/v2\/comments?post=2545"}],"version-history":[{"count":2,"href":"https:\/\/uphouseinc.com\/marketing-hub\/wp-json\/wp\/v2\/posts\/2545\/revisions"}],"predecessor-version":[{"id":2547,"href":"https:\/\/uphouseinc.com\/marketing-hub\/wp-json\/wp\/v2\/posts\/2545\/revisions\/2547"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/uphouseinc.com\/marketing-hub\/wp-json\/wp\/v2\/media\/2370"}],"wp:attachment":[{"href":"https:\/\/uphouseinc.com\/marketing-hub\/wp-json\/wp\/v2\/media?parent=2545"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/uphouseinc.com\/marketing-hub\/wp-json\/wp\/v2\/categories?post=2545"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/uphouseinc.com\/marketing-hub\/wp-json\/wp\/v2\/tags?post=2545"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}